Latest Articles
The Email Community’s Take on Twitter/X
Two years after Elon Musk announced that he was buying X (“formerly known as Twitter”), and after several turbulent changes in management and operation, how have newsletter senders adapted to this branded switch? We checked how some of the...
The State of the Newsletter Economy in 2024
“Newsletter is a generic, tired word” – that’s how Drew Price, Grammarly’s first Head of Product Marketing & Brand lead, started a recent post he shared on LinkedIn. “Not everyone can create a flagship concept that serves as a core product...
How to Explain DMARC to Your Boss
ICYMI and live on a remote island free of email chatter: Two giants of email, Google and Yahoo, announced that every bulk email sender needs to have a clear DMARC policy in place, pronto, among a few other requirements. Having a policy went from...
Omnivery & Inbox Monster Form Partnership for a Premium Inboxing Experience
Omnivery, a premium sending platform that vets highly reputable customers, has formed a strategic alliance and integration with Inbox Monster, an inbox signals platform that has become the choice for enterprise brands and ESPs looking for a deeper...
The Monster Guide to Sending Frequency
Email can seem like a powerful elixir to boost sales. For some in your company, it might seem like more sending = more revenue. But striking the right cadence or sending frequency is actually a little more nuanced if you want to protect...