Making Peace with Email Mistakes
Typos, date errors, broken URLs, empty emails, failed merge tags and more… we’ve all experienced the anxiety of pushing the send button, only to realize that something is amiss. Truth be told, when you’re running an enterprise email program, mistakes are bound to...
The Monster Guide to Blocklists
Imagine this: After months in the making, your marketing team has finally got the green light on the next product launch emails they’ve been working on. Everything is set in the platform, automated to perfection, and ready to be fired up. When launch day comes, the...
More Than Just a Confirmation Email
Transactional emails. Yes, the “order confirmation” ones. Think that’s all there is to it? Think again. The world of transactional emails is so much bigger and deeper than providing your subscribers with their order number and summary or resetting their passwords....
Mailstream Tracking Tool Gives a New Level of Confidence
Today we’re excited to release a new mailstream tracking platform that will arm marketers and compliance teams with more confidence that their email policies are being followed and their data is secure. Through a simple interface, marketers create a set of...
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